Home › Schools › Big 12 › Texas Christian University

Texas Christian University

Conference (2026)
Big 12
Control
Private
IPEDS UNITID
228875
City
Fort Worth, TX
City population
1,028,117 (July 1, 2025 (Census Vintage 2025); source)
Metro area
Dallas-Fort Worth-Arlington, TX (Metropolitan): 8,477,157 (July 1, 2025 (Census Vintage 2025; 2023 OMB delineations); source)
TV market (DMA)
Dallas-Fort Worth, TX: rank #4, 3,264,490 TV homes (2.601% of U.S.), Nielsen 2024-25 (source); 2025-26 rank #4 (source)
Endowment
$2.85B (FY2025) · scope: Texas Christian University · source
Annual giving
not available (no fundraising total found; nothing estimated) · searched source
FY2024 philanthropic support $126.7M per TCU FY2024 Annual Financial Report (per search index)
Accounting proxy (not a fundraising total): Proxy: Form 990 contributions ~$89.9M (FY2025)

How to watch

Cheapest single package for every TCU Horned Frogs game: ESPN Unlimited + Fox One bundle + HBO Max Standard, $58.48/mo ($292.40 for 5 months). Month-by-month: $144.92 for the full season, $104.93 from Oct. 1. 5 of 12 games still TBD (priced worst case).

Prices and TV assignments as of 2026-10-01. Schedule, networks and month-by-month plan

Sponsors, apparel & naming

  • Apparel: Nike brand: secondary source · not disclosed
    Current deal value NOT FOUND in public reporting during this pass (private school, foundation-held contract, or not searched). [SP35]
  • Multimedia rights: Learfield · not disclosed
    Renewed (school approached Learfield; Apr 2026 report). [SP20]

Apparel brands come from a user-generated r/CFB list (secondary; spot-check) [SP35]. All apparel deals · Multimedia rights · Stadium naming

Financial data comes from three sources shown separately, which are not interchangeable: EADA (federal), Knight-Newhouse/NCAA (public schools) and IRS Form 990 (private schools). Do not add or compare figures across them.

EADA budget history (U.S. Dept. of Education)

Equity in Athletics Disclosure Act data; FY = academic year ending (FY2025 = 2024-25). Schools have wide latitude in what they count, and many report total revenue equal to total expenses, so an EADA “surplus” is not meaningful. Head-coach salary is an average across all men’s-team head coaches, not the football coach’s pay. Nominal dollars. Definitions.

This school reported EADA total revenue exactly equal to total expenses in 19 of 19 years.

$0$42M$84M$126M$168MFY07FY09FY11FY13FY15FY17FY19FY21FY23FY25
EADA total revenueEADA total expensesEADA football revenue (nominal dollars; gaps = not reported)
Fiscal yearTotal revenueTotal expensesFootball revenueFootball expensesFB share of rev. (calc)Men's BB revenueMen's BB expensesWomen's BB revenueWomen's BB expensesAthletic student aidRecruitingAvg head coach salary, men's teamsFootball participantsUndergrad enrollmentSource
FY2025$155,989,500$155,989,500$59,568,339$59,568,33938%$15,620,468$15,620,468$9,587,284$9,587,284$25,129,476$2,358,075$1,811,73913010,846source
FY2024$141,889,741$141,889,741$75,279,255$54,129,22853%$13,445,604$14,619,007$5,168,252$7,472,618$25,518,105$2,383,214$2,044,94515110,718source
FY2023$149,297,918$149,297,918$77,147,052$62,343,63152%$14,094,198$14,576,029$6,686,246$8,083,091$24,965,583$1,887,321$1,707,28315810,326source
FY2022$138,998,636$138,998,636$71,767,270$60,621,23852%$12,670,472$12,668,180$7,104,907$7,080,318$21,815,611$1,625,965$1,453,47414210,019source
FY2021$104,654,966$104,654,966$38,723,223$36,775,36737%$11,783,793$11,046,799$7,548,051$5,944,712$20,750,695$24,330$1,492,1981459,447source
FY2020$114,393,484$114,393,484$61,245,684$41,053,90154%$12,557,097$13,447,019$5,718,915$7,003,954$20,809,419$1,233,753$1,487,1301339,207source
FY2019$118,496,653$118,496,653$65,384,773$40,861,13155%$14,852,389$15,718,763$6,441,739$8,425,360$20,922,837$1,881,541$1,587,0371359,149source
FY2018$115,240,541$115,240,541$56,584,276$39,154,00249%$16,239,880$17,007,743$7,675,154$8,714,436$19,392,707$1,612,821$1,408,4141328,727source
FY2017$105,055,587$105,055,587$58,775,636$35,716,77756%$12,889,761$15,168,356$4,121,114$5,916,970$17,933,026$1,501,982$1,324,5361258,591source
FY2016$93,259,382$93,259,382$52,009,661$33,471,08556%$10,398,422$11,256,999$4,215,228$5,376,662$16,411,750$1,082,549$1,503,6531268,574source
FY2015$80,608,562$80,608,562$41,259,536$33,751,21351%$7,564,141$7,564,141$3,921,334$3,921,334$14,537,926$842,948$1,042,8111278,326source
FY2014$77,068,398$77,068,398$40,451,397$34,654,68952%$6,761,637$6,761,637$3,854,942$3,854,942$14,285,263$872,225$880,1741388,309source
FY2013$71,932,668$71,932,668$32,464,146$31,199,11645%$6,267,008$6,267,008$3,513,299$3,513,299$12,595,278$919,545$802,6731338,124source
FY2012$68,050,907$68,050,907$25,984,011$25,984,01138%$6,020,481$6,020,481$3,593,335$3,593,335$12,737,129$806,432$612,1021407,855source
FY2011$56,245,071$56,245,071$22,608,112$22,608,11240%$4,341,175$4,341,175$3,490,146$3,490,146$11,280,894$731,517$579,0891327,518source
FY2010$52,405,010$52,405,010$20,609,361$20,609,36139%$4,181,429$4,181,429$3,464,788$3,464,788$11,250,997$655,159$501,6431257,303source
FY2009$46,461,545$46,461,545$16,636,229$16,636,22936%$4,546,325$4,546,325$3,419,420$3,419,420$8,925,025$679,254$382,4291367,101source
FY2008$43,439,777$43,439,777$14,944,618$14,944,61834%$4,758,101$4,758,101$3,287,829$3,287,829$8,116,011$658,505$289,5881367,005source
FY2007$39,191,874$39,191,874$13,257,717$13,257,71734%$3,590,513$3,590,513$3,059,076$3,059,076$8,674,085$603,495$265,3041287,267source

Knight-Newhouse budget history (NCAA financial reports)

NCAA Membership Financial Reporting System categories as presented by the Knight-Newhouse College Athletics Database. “Total athletic revenues” are net of transfers back to the institution. Subsidy = institutional/government support + student fees (Knight’s definition; summed by us from the same row). Debt figures before FY2015 are not comparable (NCAA definition change). Not comparable with the EADA figures above. Nominal dollars.

Not covered: Knight-Newhouse includes public schools only.

Form 990 compensation (private school)

IRS Form 990 Schedule J / Part VII via ProPublica, FY2025 (990 tax year 2024, FYE May 2025). Total = reportable compensation from the filing organization and related organizations. Names and titles as filed. Only the highest-paid employees are listed, so “not listed” does not mean unpaid. Not comparable with EADA or Knight-Newhouse figures.

PositionName (as filed)Title (as filed)Total comp.BaseBonus
Football head coachSonny DykesHead Football Coach$6,386,809$6,240,519$25,000
Men's basketball head coachJames P DixonMens Basketball Coach$4,741,613$4,171,343$25,000
Athletic directorJeremiah DonatiAthletic Director$1,464,563$1,063,378$218,000

All athletics people listed: Sonny Dykes (Head Football Coach): $6,386,809 ; James P Dixon (Mens Basketball Coach): $4,741,613 ; Kendal R Briles (Offensive Coordinator): $1,653,319 ; Jeremiah Donati (Athletic Director): $1,464,563 ; Kirk C Saarloos (Head Baseball Coach): $1,296,480 ; Malcom X Kelly (ASSISTANT HEAD COACH): $963,095. EIN 750827465. Filing on ProPublica.