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Louisiana State University

Conference (2026)
SEC
Control
Public
IPEDS UNITID
159391
City
Baton Rouge, LA
City population
222,795 (July 1, 2025 (Census Vintage 2025); source)
Metro area
Baton Rouge, LA (Metropolitan): 888,699 (July 1, 2025 (Census Vintage 2025; 2023 OMB delineations); source)
TV market (DMA)
Baton Rouge, LA: rank #95, 355,760 TV homes (0.284% of U.S.), Nielsen 2024-25 (source); 2025-26 rank #96 (source)
Endowment
$1.24B (FY2025) · scope: LSU System (all LSU System institutions) · system or combined figure · source
System figure, not Baton Rouge campus only
Annual giving
not available (no fundraising total found; nothing estimated) · searched source
Accounting proxy (not a fundraising total): Proxy: LSU Foundation IRS Form 990 contributions ~$82.9M (FYE June 2025, via ProPublica)

How to watch

Cheapest single package for every LSU Tigers game: ESPN Unlimited, $31.99/mo ($159.95 for 5 months). Month-by-month: $52.91 for the full season, $46.92 from Oct. 1. 6 of 12 games still TBD (priced worst case).

Prices and TV assignments as of 2026-10-01. Schedule, networks and month-by-month plan

Sponsors, apparel & naming

  • Apparel: Nike brand: secondary source · $5.8M/yr · through 2036
    Nike extension through 2036 announced Dec 11, 2025 with launch of Nike's Blue Ribbon Elite NIL program. Extension value not disclosed (foundation contract). Prior/current contract: $4.75M product + $1M cash per year (cash convertible to product 1:3). [SP35] [SP45] [SP46] [SP38] [SP34]

Apparel brands come from a user-generated r/CFB list (secondary; spot-check) [SP35]. All apparel deals · Multimedia rights · Stadium naming

Financial data comes from three sources shown separately, which are not interchangeable: EADA (federal), Knight-Newhouse/NCAA (public schools) and IRS Form 990 (private schools). Do not add or compare figures across them.

EADA budget history (U.S. Dept. of Education)

Equity in Athletics Disclosure Act data; FY = academic year ending (FY2025 = 2024-25). Schools have wide latitude in what they count, and many report total revenue equal to total expenses, so an EADA “surplus” is not meaningful. Head-coach salary is an average across all men’s-team head coaches, not the football coach’s pay. Nominal dollars. Definitions.

This school reported EADA total revenue exactly equal to total expenses in 1 of 19 years.

$0$60M$121M$181M$241MFY07FY09FY11FY13FY15FY17FY19FY21FY23FY25
EADA total revenueEADA total expensesEADA football revenue (nominal dollars; gaps = not reported)
Fiscal yearTotal revenueTotal expensesFootball revenueFootball expensesFB share of rev. (calc)Men's BB revenueMen's BB expensesWomen's BB revenueWomen's BB expensesAthletic student aidRecruitingAvg head coach salary, men's teamsFootball participantsUndergrad enrollmentSource
FY2025$223,457,268$219,649,408$117,563,889$50,738,58753%$13,624,943$11,104,405$4,137,970$12,099,217$12,751,357$5,262,297$2,115,17411529,182source
FY2024$220,281,227$218,545,643$107,950,137$58,303,32049%$11,787,094$10,750,987$3,302,327$11,874,938$12,378,616$5,425,681$2,011,42911727,764source
FY2023$200,476,979$199,111,003$105,677,694$56,436,39453%$12,031,865$10,687,801$2,486,618$10,251,412$12,591,115$4,526,911$1,805,72911826,396source
FY2022$199,309,381$192,770,400$95,453,836$59,384,45648%$11,174,750$9,849,325$1,767,012$8,317,053$13,123,632$2,405,335$2,365,69512325,204source
FY2021$113,987,809$113,987,809$38,825,886$30,822,13634%$7,428,061$7,577,483$2,122,016$4,349,853$12,855,151$610,013$1,502,12010624,025source
FY2020$160,460,476$155,591,056$95,063,116$41,403,96659%$8,760,820$9,257,738$380,518$4,729,709$15,930,311$2,780,039$1,388,46111522,585source
FY2019$157,787,780$148,977,879$91,950,610$35,319,16058%$9,965,537$9,512,515$248,005$4,294,960$16,226,660$3,198,447$1,050,63111822,273source
FY2018$145,422,795$137,451,522$86,579,944$31,561,99660%$8,911,799$8,618,878$291,507$4,513,182$14,998,608$2,661,604$1,093,29512021,949source
FY2017$146,934,487$131,722,243$86,183,249$30,086,56759%$8,135,734$6,516,369$327,732$4,327,215$14,601,115$1,875,822$1,164,70012023,036source
FY2016$141,456,764$123,758,214$85,741,919$30,463,66061%$8,676,366$6,325,362$308,100$4,207,988$14,233,518$1,911,658$956,12512023,450source
FY2015$138,914,636$121,888,715$86,312,831$28,639,66362%$7,995,454$6,062,843$363,803$3,824,788$12,209,462$1,804,109$1,002,33412023,089source
FY2014$132,828,429$126,779,484$87,867,268$37,857,12066%$7,858,767$5,310,787$414,402$4,097,521$11,746,083$1,313,261$897,04112022,707source
FY2013$117,457,398$109,996,922$74,275,838$25,822,30663%$7,846,341$5,283,297$434,457$3,511,302$10,116,081$1,328,746$956,05513522,567source
FY2012$113,964,540$95,703,200$68,804,309$24,049,28260%$9,421,518$5,050,811$571,004$3,743,747$9,738,850$1,049,143$878,13513222,122source
FY2011$106,421,671$96,019,689$68,510,141$21,492,74164%$6,982,768$4,449,841$430,610$3,215,494$9,266,163$927,990$776,30013321,999source
FY2010$109,941,869$102,273,060$68,819,806$25,566,52063%$6,767,009$4,195,336$481,682$2,907,182$8,221,640$1,081,500$972,80813321,376source
FY2009$100,077,884$93,965,851$61,868,953$22,743,20862%$6,034,178$4,769,370$685,506$2,879,557$7,944,226$1,089,081$860,41913121,767source
FY2008$84,183,362$76,320,795$52,687,713$17,908,17863%$4,914,696$3,776,093$861,834$3,118,593$7,309,841$1,029,884$891,48412621,698source
FY2007$76,499,511$72,232,715$48,141,751$16,408,16263%$5,261,990$3,202,539$672,450$2,773,248$6,890,802$994,195$488,97512525,709source

Knight-Newhouse budget history (NCAA financial reports)

NCAA Membership Financial Reporting System categories as presented by the Knight-Newhouse College Athletics Database. “Total athletic revenues” are net of transfers back to the institution. Subsidy = institutional/government support + student fees (Knight’s definition; summed by us from the same row). Debt figures before FY2015 are not comparable (NCAA definition change). Not comparable with the EADA figures above. Nominal dollars.

$0$60M$121M$181M$241MFY05FY07FY09FY11FY13FY15FY17FY19FY21FY23FY25
KN total athletic revenuesKN total athletic expensesKN subsidy (nominal dollars; gaps = not reported)
Fiscal yearTotal athletic revenuesTotal athletic expensesFootball spendingFootball coaching salariesConf./NCAA/media/postseasonTicket salesDonor contributionsSponsorship/licensingInst./govt supportStudent feesSubsidy (calc)Subsidy share (calc)Coaches comp.Non-coaching staff comp.Scholarships/aidFacilities/debt/equip.Coaching severanceInst. NIL rev. shareAnnual debt serviceAthletics debt outstandingSource
FY2025$223,457,267$223,429,203$50,738,588$22,465,608$75,445,962$53,627,722$68,683,969$5,056,844$0$0$00%$46,785,903$38,211,811$22,921,939$30,956,560$5,201,818$0$18,958,160$151,189,438source
FY2024$220,281,227$221,099,545$55,478,319$21,729,583$61,581,190$51,783,413$81,953,261$4,838,589$0$0$00%$43,936,447$38,063,932$14,160,695$30,906,133$4,706,239—$18,810,183$166,000,904source
FY2023$200,476,979$204,351,239$51,594,352$19,759,528$63,808,731$50,978,657$61,573,907$3,651,920$0$0$00%$40,102,785$36,060,906$14,068,853$31,195,356$4,956,090—$18,882,689$180,255,092source
FY2022$199,309,382$197,365,660$59,384,456$25,009,493$61,626,687$46,594,942$75,929,827$3,321,054$0$0$00%$43,982,836$31,095,969$13,655,203$28,843,874$7,588,927—$19,208,696$194,180,732source
FY2021$121,893,544$131,855,613$30,822,136$16,501,799$78,764,902$8,573,479$21,870,291$3,796,228$4,041,962$0$4,041,9623%$32,407,822$26,772,011$13,609,855$24,538,221$574,849—$19,531,344$203,488,748source
FY2020$160,433,475$164,026,005$41,403,966$19,083,184$59,136,223$41,650,451$43,316,330$4,304,175$0$0$00%$33,976,175$27,049,493$16,756,235$29,901,214$279,148—$20,971,517$216,583,834source
FY2019$157,787,782$157,925,522$35,319,160$13,353,587$55,579,385$42,114,749$42,112,440$2,993,051$0$0$00%$28,897,786$23,567,691$17,150,604$26,636,568$158,226—$20,991,772$229,810,405source
FY2018$145,422,796$145,351,316$31,561,996$12,727,009$52,623,023$40,281,805$35,070,680$3,073,470$0$0$00%$26,957,740$20,460,817$15,971,402$28,787,041$325,039—$20,489,128$242,716,239source
FY2017$147,744,233$139,139,017$30,086,567$11,842,483$53,480,837$41,855,036$36,973,785$3,299,132$0$0$00%$25,370,481$18,526,307$15,665,085$28,813,867$734,946—$15,329,531$255,413,311source
FY2016$141,651,460$123,952,910$30,530,660$11,591,459$47,941,004$45,222,768$33,539,802$3,306,735$0$0$00%$22,701,535$18,646,847$15,318,850$26,486,771$222,286—$15,388,079$270,310,626source
FY2015$138,642,237$126,632,377$28,208,608$12,086,168$39,646,795$41,835,448$39,471,340$3,315,591$0$0$00%$23,255,628$17,605,227$13,271,350$26,249,691$282,533—$5,123,663$67,663,300source
FY2014$133,679,256$122,945,710$38,490,225$11,407,074$29,871,443$37,686,975$49,333,582$3,437,777$0$0$00%$21,139,585$16,645,121$12,697,882$21,730,233$185,680—$15,369,889$193,334,531source
FY2013$117,457,398$105,312,018$25,822,228$10,162,476$30,577,741$38,917,845$32,089,896$2,915,181$0$0$00%$19,688,957$15,886,945$11,296,522$21,087,873$90,268—$13,479,926$197,214,131source
FY2012$114,787,786$101,989,116$24,671,982$10,380,759$29,607,082$31,502,735$35,964,739$2,835,341$0$0$00%$19,876,204$15,016,982$10,911,066$19,823,617$366,295—$13,550,956$196,772,100source
FY2011$107,259,352$91,796,925$22,069,946$8,640,227$27,367,974$35,079,579$31,927,029$2,339,891$0$0$00%$16,565,426$13,986,215$9,966,107$19,734,565$465,185—$13,515,036$201,998,800source
FY2010$111,030,795$102,326,769$25,528,809$8,161,299$26,895,989$31,721,048$38,255,521$2,519,747$0$0$00%$16,063,755$14,439,997$8,849,137$23,757,120$446,955—$13,539,519$206,892,600source
FY2009$100,878,633$94,451,691$22,919,545$7,065,637$20,756,128$35,450,193$31,174,177$2,846,361$0$0$00%$14,668,312$13,832,067$8,496,058$21,409,677$377,480—$15,087,969$211,098,500source
FY2008$85,018,205$81,150,829$18,525,028$6,631,640$21,020,484$28,519,228$23,252,017$2,345,902$0$0$00%$13,527,573$12,791,051$7,779,905$17,860,309$271,735—$11,662,646$217,567,836source
FY2007$76,270,050$73,232,219$16,783,489$0$18,565,901$28,300,547$19,555,909$1,526,566$0$0$00%$11,080,646$11,037,648$7,391,113$15,662,842$372,921———source
FY2006$67,430,786$65,215,990$15,498,730$0$16,972,754$21,479,485$17,410,137$1,151,563$0$0$00%$9,809,290$10,487,003$7,060,869$14,269,073$135,701———source
FY2005$60,937,676$55,857,396$12,175,610$0$14,136,729$23,359,796$11,189,385$3,252,247$0$0$00%$9,240,833$9,797,128$6,821,010$9,873,669$279,977———source
Data credit: Knight-Newhouse College Athletics Database, a joint project of the Knight Commission on Intercollegiate Athletics and the S.I. Newhouse School of Public Communications, Syracuse University.