Kansas State University
- Conference (2026)
- Big 12
- Control
- Public
- IPEDS UNITID
- 155399
- City
- Manhattan, KS
- City population
- 54,673 (July 1, 2025 (Census Vintage 2025); source)
- Metro area
- Manhattan, KS (Metropolitan): 136,122 (July 1, 2025 (Census Vintage 2025; 2023 OMB delineations); source)
- TV market (DMA)
- Topeka, KS: rank #141, 176,250 TV homes (0.140% of U.S.), Nielsen 2024-25 (source); 2025-26 rank #141 (source)
Manhattan (Riley County) is in the Topeka DMA - Endowment
- $902.20M (FY2025) · scope: Kansas State University Foundation · source
- Annual giving
- $296.8M (FY2025) · private gifts and commitments (KSU Foundation) · source
Also shown as $296.7M in some foundation materials
How to watch
Cheapest single package for every Kansas State Wildcats game: ESPN Unlimited + Fox One bundle + HBO Max Standard, $58.48/mo ($292.40 for 5 months). Month-by-month: $133.40 for the full season, $109.89 from Oct. 1. 7 of 12 games still TBD (priced worst case).
Prices and TV assignments as of 2026-10-01. Schedule, networks and month-by-month plan
Sponsors, apparel & naming
- Apparel: Nike brand: secondary source · not disclosedCurrent deal value NOT FOUND in public reporting during this pass (private school, foundation-held contract, or not searched). [SP35]
Apparel brands come from a user-generated r/CFB list (secondary; spot-check) [SP35]. All apparel deals · Multimedia rights · Stadium naming
Financial data comes from three sources shown separately, which are not interchangeable: EADA (federal), Knight-Newhouse/NCAA (public schools) and IRS Form 990 (private schools). Do not add or compare figures across them.
EADA budget history (U.S. Dept. of Education)
Equity in Athletics Disclosure Act data; FY = academic year ending (FY2025 = 2024-25). Schools have wide latitude in what they count, and many report total revenue equal to total expenses, so an EADA “surplus” is not meaningful. Head-coach salary is an average across all men’s-team head coaches, not the football coach’s pay. Nominal dollars. Definitions.
This school reported EADA total revenue exactly equal to total expenses in 1 of 19 years.
| Fiscal year | Total revenue | Total expenses | Football revenue | Football expenses | FB share of rev. (calc) | Men's BB revenue | Men's BB expenses | Women's BB revenue | Women's BB expenses | Athletic student aid | Recruiting | Avg head coach salary, men's teams | Football participants | Undergrad enrollment | Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| FY2025 | $102,982,919 | $100,807,499 | $27,087,822 | $27,087,822 | 26% | $10,907,824 | $10,907,824 | $4,912,372 | $4,912,372 | $9,424,612 | $1,947,734 | $1,912,620 | 125 | 13,934 | source |
| FY2024 | $106,312,406 | $87,502,697 | $40,378,631 | $16,697,101 | 38% | $10,115,648 | $8,009,170 | $4,113,481 | $3,209,243 | $8,476,130 | $1,836,261 | $1,532,476 | 124 | 13,516 | source |
| FY2023 | $102,332,761 | $96,925,648 | $51,902,103 | $27,024,451 | 51% | $11,461,173 | $9,310,785 | $377,677 | $4,499,636 | $8,468,185 | $1,677,120 | $1,546,841 | 123 | 13,419 | source |
| FY2022 | $100,822,204 | $84,245,973 | $50,528,678 | $23,426,696 | 50% | $10,163,782 | $7,653,111 | $324,833 | $3,814,087 | $10,070,220 | $1,791,591 | $1,594,239 | 133 | 13,906 | source |
| FY2021 | $67,602,026 | $67,602,026 | $31,355,306 | $18,059,483 | 46% | $6,616,324 | $6,524,007 | $169,155 | $3,220,252 | $8,537,956 | $524,634 | $1,080,611 | 142 | 14,484 | source |
| FY2020 | $86,441,107 | $78,899,946 | $45,030,255 | $22,758,496 | 52% | $9,802,910 | $7,774,810 | $276,142 | $4,132,036 | $8,789,680 | $1,580,120 | $1,161,864 | 131 | 15,475 | source |
| FY2019 | $89,919,819 | $82,228,993 | $46,167,900 | $20,549,475 | 51% | $10,733,840 | $8,028,533 | $340,864 | $4,253,009 | $9,187,188 | $1,881,111 | $1,255,301 | 129 | 16,147 | source |
| FY2018 | $94,082,668 | $76,414,388 | $41,333,499 | $20,571,556 | 44% | $9,083,722 | $7,591,505 | $349,072 | $4,108,486 | $9,464,219 | $1,391,023 | $1,075,187 | 124 | 16,652 | source |
| FY2017 | $86,081,526 | $72,443,241 | $40,887,031 | $19,889,407 | 48% | $9,192,918 | $7,354,065 | $455,479 | $3,746,211 | $8,979,888 | $1,618,663 | $1,103,596 | 125 | 17,562 | source |
| FY2016 | $77,936,660 | $70,717,640 | $38,447,972 | $18,361,189 | 49% | $9,370,870 | $6,772,157 | $384,074 | $3,729,555 | $8,582,298 | $1,322,510 | $880,186 | 125 | 17,755 | source |
| FY2015 | $76,245,188 | $66,449,920 | $34,725,916 | $16,967,110 | 46% | $8,873,516 | $6,505,118 | $288,014 | $3,347,122 | $7,341,532 | $1,155,409 | $902,303 | 128 | 17,956 | source |
| FY2014 | $72,087,818 | $61,729,379 | $32,729,335 | $16,639,645 | 45% | $8,395,773 | $5,744,165 | $333,764 | $3,306,797 | $6,611,086 | $1,269,609 | $844,074 | 134 | 17,884 | source |
| FY2013 | $69,250,204 | $58,118,494 | $30,976,071 | $16,421,248 | 45% | $8,564,846 | $6,343,324 | $366,088 | $3,359,975 | $5,734,536 | $1,168,798 | $700,631 | 122 | 17,634 | source |
| FY2012 | $63,557,922 | $51,281,087 | $26,242,319 | $13,283,539 | 41% | $9,111,482 | $4,347,318 | $296,308 | $2,750,599 | $5,496,425 | $1,177,369 | $664,051 | 126 | 17,186 | source |
| FY2011 | $68,875,266 | $45,479,858 | $19,731,620 | $10,867,052 | 29% | $7,563,285 | $4,971,590 | $317,318 | $2,628,193 | $5,350,093 | $882,902 | $590,460 | 134 | 16,941 | source |
| FY2010 | $52,400,839 | $41,301,745 | $17,570,624 | $11,157,789 | 34% | $7,259,800 | $5,124,051 | $426,396 | $2,495,059 | $5,652,870 | $847,040 | $539,400 | 130 | 16,413 | source |
| FY2009 | $47,399,903 | $46,101,279 | $21,378,813 | $14,019,452 | 45% | $5,656,041 | $4,608,889 | $765,006 | $2,513,866 | $5,547,818 | $1,210,867 | $454,036 | 120 | 16,146 | source |
| FY2008 | $48,160,113 | $40,409,150 | $21,900,159 | $10,393,954 | 45% | $6,188,443 | $4,837,418 | $740,982 | $2,588,047 | $5,395,705 | $1,479,316 | $415,896 | 116 | 16,285 | source |
| FY2007 | $48,346,511 | $39,618,000 | $21,730,191 | $10,209,079 | 45% | $5,480,052 | $4,153,192 | $682,496 | $2,081,824 | $4,570,999 | $1,316,654 | $287,913 | 119 | 16,510 | source |
Knight-Newhouse budget history (NCAA financial reports)
NCAA Membership Financial Reporting System categories as presented by the Knight-Newhouse College Athletics Database. “Total athletic revenues” are net of transfers back to the institution. Subsidy = institutional/government support + student fees (Knight’s definition; summed by us from the same row). Debt figures before FY2015 are not comparable (NCAA definition change). Not comparable with the EADA figures above. Nominal dollars.
| Fiscal year | Total athletic revenues | Total athletic expenses | Football spending | Football coaching salaries | Conf./NCAA/media/postseason | Ticket sales | Donor contributions | Sponsorship/licensing | Inst./govt support | Student fees | Subsidy (calc) | Subsidy share (calc) | Coaches comp. | Non-coaching staff comp. | Scholarships/aid | Facilities/debt/equip. | Coaching severance | Inst. NIL rev. share | Annual debt service | Athletics debt outstanding | Source |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| FY2025 | $116,289,549 | $103,671,290 | $27,762,499 | $10,945,497 | $39,366,884 | $20,253,371 | $40,326,537 | $9,914,071 | $0 | $0 | $0 | 0% | $23,697,164 | $21,931,311 | $11,579,979 | $21,129,695 | $82,758 | $0 | $7,412,519 | $135,900,456 | source |
| FY2024 | $104,110,605 | $103,800,261 | $28,266,510 | $9,867,358 | $34,688,566 | $18,001,288 | $33,617,654 | $7,419,641 | $0 | $0 | $0 | 0% | $21,020,086 | $21,462,292 | $9,294,789 | $24,757,236 | $0 | — | $7,936,892 | $105,870,542 | source |
| FY2023 | $102,332,761 | $95,281,944 | $27,667,208 | $10,337,031 | $50,968,672 | $18,941,330 | $26,072,814 | $1,909,126 | $0 | $0 | $0 | 0% | $19,910,956 | $17,786,125 | $8,065,701 | $11,622,186 | $920,277 | — | $2,778,477 | $102,701,566 | source |
| FY2022 | $100,822,204 | $82,220,606 | $24,148,400 | $8,405,778 | $49,393,332 | $15,221,310 | $28,109,188 | $1,342,736 | $0 | $0 | $0 | 0% | $17,963,261 | $15,888,914 | $9,435,954 | $10,391,043 | $381,911 | — | $2,766,754 | $59,072,982 | source |
| FY2021 | $67,602,026 | $87,729,711 | $17,527,638 | $6,621,232 | $40,810,211 | $2,852,378 | $13,963,186 | $2,697,913 | $0 | $0 | $0 | 0% | $14,280,438 | $16,779,127 | $7,721,313 | $29,672,593 | $257,653 | — | $5,807,286 | $60,047,626 | source |
| FY2020 | $86,441,107 | $79,785,896 | $27,385,808 | $7,936,600 | $45,482,211 | $14,544,893 | $20,646,353 | $2,178,521 | $0 | $0 | $0 | 0% | $16,703,702 | $16,968,806 | $8,155,294 | $11,913,485 | $521,923 | — | $5,800,000 | $61,790,444 | source |
| FY2019 | $89,919,822 | $83,079,244 | $28,123,254 | $7,176,295 | $46,784,090 | $15,903,614 | $20,560,128 | $2,391,562 | $0 | $0 | $0 | 0% | $16,475,868 | $15,579,373 | $8,693,795 | $12,351,558 | $3,780,043 | — | $5,800,000 | $64,674,689 | source |
| FY2018 | $86,911,309 | $77,633,258 | $19,996,794 | $7,673,393 | $40,794,832 | $15,598,454 | $22,501,877 | $2,200,028 | $0 | $350,000 | $350,000 | 0% | $15,954,083 | $14,837,800 | $8,983,760 | $11,552,888 | $0 | — | $5,800,000 | $67,317,749 | source |
| FY2017 | $86,081,528 | $73,970,354 | $19,920,373 | $7,260,004 | $41,128,657 | $15,274,064 | $22,154,333 | $2,318,512 | $0 | $450,000 | $450,000 | 1% | $15,480,003 | $13,004,000 | $8,624,643 | $12,121,411 | -$175,000 | — | $5,795,504 | $72,186,979 | source |
| FY2016 | $77,936,664 | $70,884,496 | $17,796,347 | $6,569,364 | $37,428,094 | $15,493,405 | $18,087,939 | $2,814,438 | $0 | $500,695 | $500,695 | 1% | $13,198,220 | $14,152,231 | $8,397,660 | $12,689,686 | $0 | — | $5,910,674 | $75,822,515 | source |
| FY2015 | $75,323,278 | $67,316,209 | $16,062,328 | $6,864,960 | $30,426,858 | $16,347,260 | $22,527,463 | $2,225,415 | $361,985 | $500,695 | $862,680 | 1% | $13,369,366 | $13,627,494 | $7,774,181 | $12,917,197 | $639,000 | — | $6,286,390 | $77,530,000 | source |
| FY2014 | $72,935,044 | $62,576,606 | $16,250,969 | $6,252,249 | $28,585,479 | $15,654,798 | $18,492,032 | $2,276,302 | $847,226 | $500,695 | $1,347,921 | 2% | $12,947,255 | $11,516,444 | $7,025,714 | $10,555,344 | $0 | — | $5,480,222 | $78,960,889 | source |
| FY2013 | $70,457,283 | $59,325,573 | $15,973,141 | $5,483,552 | $28,493,433 | $15,077,529 | $17,970,185 | $2,316,219 | $1,985,563 | $500,695 | $2,486,258 | 4% | $11,106,241 | $12,111,977 | $6,136,387 | $9,913,449 | $0 | — | $4,785,344 | $80,735,000 | source |
| FY2012 | $63,271,615 | $50,994,785 | $13,654,480 | $4,943,033 | $26,697,752 | $14,609,401 | $14,806,198 | $1,976,879 | $2,095,238 | $640,695 | $2,735,933 | 4% | $10,343,565 | $9,115,642 | $5,810,959 | $8,289,370 | $0 | — | $2,074,110 | $78,960,889 | source |
| FY2011 | $69,947,834 | $46,549,248 | $13,008,132 | $4,106,843 | $17,313,159 | $14,403,374 | $26,503,774 | $1,438,389 | $2,580,956 | $710,695 | $3,291,651 | 5% | $9,234,883 | $9,149,178 | $5,566,003 | $6,986,099 | $1,650,000 | — | $1,587,618 | $27,205,889 | source |
| FY2010 | $53,436,790 | $42,337,682 | $11,307,556 | $4,069,509 | $13,832,547 | $13,606,196 | $16,396,559 | $1,208,849 | $2,674,413 | $560,695 | $3,235,108 | 6% | $8,838,556 | $8,776,047 | $5,434,688 | $4,849,317 | $0 | — | $1,882,362 | $16,899,100 | source |
| FY2009 | $48,417,050 | $51,237,044 | $14,019,451 | $0 | $12,790,641 | $14,141,647 | $12,033,138 | $554,770 | $2,919,726 | $566,752 | $3,486,478 | 7% | $8,546,318 | $9,611,029 | $5,547,818 | $5,876,625 | $1,511,298 | — | $1,351,600 | $11,360,889 | source |
| FY2008 | $49,113,706 | $41,362,747 | $10,393,954 | $0 | $12,360,387 | $14,158,650 | $13,029,211 | $572,029 | $2,616,051 | $573,508 | $3,189,559 | 6% | $8,046,286 | $9,253,512 | $5,395,704 | $5,087,763 | $63,711 | — | $1,316,700 | $12,712,489 | source |
| FY2007 | $49,277,378 | $40,548,866 | $10,209,079 | — | $12,082,496 | $14,355,406 | $12,357,642 | $552,356 | $2,467,775 | $566,752 | $3,034,527 | 6% | $6,132,329 | $8,353,123 | $4,774,719 | $5,326,192 | $81,220 | — | $1,321,700 | $14,029,189 | source |
| FY2006 | $43,411,343 | $34,834,467 | $8,971,751 | $0 | $9,556,786 | $12,469,641 | $14,079,775 | $501,111 | $1,522,182 | $582,352 | $2,104,534 | 5% | $6,298,733 | $7,564,313 | $4,387,615 | $3,720,493 | $476,528 | — | $1,277,119 | $14,974,189 | source |
| FY2005 | $39,884,219 | $34,394,621 | $8,466,373 | $2,919,437 | $9,035,206 | $12,766,568 | $9,691,487 | $1,265,697 | $2,382,288 | $566,752 | $2,949,040 | 7% | $5,938,154 | $7,698,550 | $4,497,178 | $4,651,717 | $14,661 | — | $858,875 | $15,302,029 | source |